Josh Lawson is landscape management industry leader with more than 21 years of experience driving growth, operational excellence, and long-term client partnerships within the commercial management sector.

 

Beginning his career in field operations and advancing into senior leadership roles, Josh has built a reputation for combining practical industry knowledge with a strong strategic mindset. Over the course of his career, he has led large maintenance operations across the Southeastern United States, helping organizations scale, improve performance, and strengthen client retention. His leadership played a key role in positioning a regional landscape organization for a successful acquisition by one of the industry’s largest providers.

 

At Crabapple LandscapeExperts, Josh serves as Vice President of Business Development, where he leads growth strategy, sales leadership, and market expansion efforts. He works closely with property managers, asset managers, and ownership groups to develop landscape solutions that align aesthetics, performance, and budget goals, while also focusing internally on building high-performing teams and long-term client relationships.

 

Josh is known for his collaborative leadership style, industry insight, and ability to bridge operations and sales — ensuring clients receive not only exceptional service but also strategic guidance that enhances property value and long-term outcomes.